By our Reporter
Tosin Eniolorunda, Group CEO of Moniepoint Inc., has led an initiative aimed at strengthening financial literacy among women entrepreneurs, hosting a virtual entrepreneurship masterclass for 100 female business owners.
The four-hour session, organised in partnership with ALX, focused on equipping participants with practical tools to transition from small-scale trading to building sustainable and scalable enterprises.
The masterclass featured three core modules—The Model, The Money, and The Plan—each facilitated by subject matter experts and designed as hands-on sessions rather than theoretical lectures. Participants engaged in guided exercises, including drafting a one-page Lean Canvas, working through pricing and profit calculators to determine break-even points, and developing a 30-60-90 day execution roadmap with measurable targets.
At the end of the session, participants were provided with resource materials to support continued application of the skills learned.
Speaking during the programme, Eniolorunda emphasised that access to financial tools alone is insufficient without the knowledge to use them effectively.
“We’re at a point where technology can significantly accelerate business growth, but access alone isn’t enough. What matters is giving entrepreneurs the knowledge and confidence to use these tools effectively,” he said.
A dedicated product session was led by Iwalola Sobowale, Director of Customer Experience and Market Research at Moniepoint, who introduced participants to the company’s suite of business tools, including Moniebook, designed to enhance operational efficiency and financial management.
The initiative reflects Eniolorunda’s longstanding advocacy for meaningful financial inclusion, which he previously highlighted at the International Financial Inclusion Conference 2024 organised by the Central Bank of Nigeria. At the event, he stressed that financial inclusion for women must go beyond rhetoric and be rooted in data-driven economic participation.
Research continues to show that women-led businesses demonstrate strong financial discipline and repayment behaviour, reinforcing the economic value of investing in female entrepreneurs.
The programme also aligns with United Nations Sustainable Development Goal 5 on Gender Equality, particularly in promoting women’s participation in economic activities and access to financial services.
The initiative builds on broader efforts by the Tosin Eniolorunda Foundation, including financial literacy programmes for female STEM students at Obafemi Awolowo University, underscoring his belief that sustainable financial inclusion must be anchored on financial literacy.
